Retail Furniture Chain Cuts Production Time in Half, Sees Labor Cost Savings of 25%+


This nationwide retail chain of more than 180 furniture stores sought to expand its ROP program into smaller markets. The company asked RPR to evaluate its production workflow and suggest a plan for achieving faster turn times and more effective regional customization.


After conducting a thorough needs assessment evaluation, RPR proposed a comprehensive strategy to provide a true overall solution for tightening both the client’s budgets and timelines:

  • Using RPR’s premedia services to handle peak production overflow and extend its design staff without adding to headcount
  • Implementing an online commenting & approval solution to reduce time-consuming hard proofing and interruption of the existing ROP workflow
  • Leveraging RPR’s production management experience and technology solutions to traffic 100+ weekly ads to media outlets nationwide


The processes and systems developed by RPR cut this retailer’s production time by more than 50% — saving them more than 25% in internal labor costs. They applied the savings to a program that aggressively targeted competitors in specific geographic areas with market-specific pricing and product offerings, thus increasing sales.